Resume

DANIEL V. FATTO

New York City Metropolitan Area
Director of User Experience | Principal Experience Architect | AI Systems Strategist

EXECUTIVE SUMMARY

Director-level Enterprise Experience Architect and AI Systems Strategist with 20+ years leading digital transformation initiatives across Fortune 500 healthcare, pharmaceutical, fintech, media, and SaaS ecosystems.

Proven record leading UX architecture for multi-million-dollar global portfolios, including oversight of a $7M+ pharmaceutical enterprise account. Experienced managing and mentoring cross-functional UX teams of 5–10 designers while aligning product, engineering, and executive leadership across complex matrix organizations.

Specialized in scalable design systems, AI-enabled product strategy, enterprise governance frameworks, and modernization of legacy digital ecosystems within regulated environments.

Nielsen Norman Group Certified (UXC) in Interaction Design.

HONORS & RECOGNITION

Marquis Who’s Who — Honored Listee, 2025–2026
Recognized for leadership and contributions in digital architecture, UX strategy, and enterprise systems innovation.

CORE COMPETENCIES

Enterprise UX Strategy
AI Product Strategy (LLM, ML, NLP)
Experience Architecture
Digital Transformation
Design Systems & Governance
Cross-Functional Leadership
Executive Stakeholder Alignment
Healthcare & Life Sciences Platforms
SaaS Ecosystems
Product Roadmapping
Agile & Scrum
Accessibility (WCAG)
Data-Driven Decision Making
Innovation & Systems Modeling

PROFESSIONAL EXPERIENCE

FOUNDER & PRINCIPAL SOLUTIONS ARCHITECT

Violet Lotus LLC | Jun 2025 – Present | NYC Metro

AI-focused product and systems architecture firm.

  • Architect AI-driven digital ecosystems integrating LLM, ML, and NLP technologies

  • Design scalable system frameworks and modular product infrastructures

  • Lead enterprise AI strategy and digital transformation initiatives

  • Develop reusable experience architecture and governance standards

PRESIDENT

You X Interactive | May 2008 – Present | Greater NYC

Enterprise UX and digital strategy consultancy serving Fortune 500 and enterprise organizations including Pfizer, Novartis, Merck, Warner Music Group, T-Mobile, NBA, and TD Bank USA.

  • Led UX architecture and digital transformation initiatives across multi-million-dollar enterprise portfolios

  • Oversaw high-visibility programs operating within seven-figure and eight-figure investment environments

  • Directed and mentored cross-functional teams of designers and strategists (5–10 contributors per engagement)

  • Delivered scalable design systems adopted across global product and engineering teams

  • Modernized legacy digital platforms into standardized, governance-driven enterprise ecosystems

  • Presented executive roadmap strategies influencing long-term digital investment and modernization decisions

EXPERIENCE DESIGN LEAD (Contract)

Pfizer | Feb 2023 – Jul 2024 | NYC Metro

  • Led UX strategy and governance for Pfizer’s enterprise Design System supporting global product teams across North America and EMEA

  • Standardized scalable UI frameworks across regulated healthcare platforms

  • Aligned engineering, accessibility, and product governance standards across distributed teams

  • Contributed to enterprise-wide digital modernization initiatives

DIRECTOR OF USER EXPERIENCE

Eversana Intouch | Oct 2015 – Aug 2022 | NYC Metro

  • Directed UX architecture across global pharmaceutical portfolios including Pfizer, AbbVie, Sanofi, Novartis, and Regeneron

  • Led experience strategy for a $7M+ enterprise pharmaceutical account

  • Managed and mentored UX teams of 6–12 designers across research, interaction design, and enterprise delivery

  • Delivered omnichannel digital health ecosystems serving global stakeholders within regulated healthcare environments

  • Consolidated fragmented digital experiences into scalable, governance-driven design systems

  • Presented strategic transformation roadmaps and modernization initiatives to executive leadership

USER EXPERIENCE LEAD

Capco | 2015 | NYC Metro

  • Led enterprise digital product modernization initiatives within regulated financial services

  • Managed UX team supporting fintech transformation initiatives

ADDITIONAL EXPERIENCE

Lead Product Designer — Warner Music Group
Senior UX/UI Designer — T-Mobile
Senior UX Consultant — Saks Fifth Avenue
Graphic Designer — MRM Worldwide

EDUCATION

Bachelor of Science (B.S.) in Digital Media

Marist University, Poughkeepsie, NY

2008

CERTIFICATIONS

Nielsen Norman Group — UX Certification (UXC), Interaction Design
Certified Scrum Master — Scrum Alliance

TECHNICAL & AI SKILLS

AI / LLM / ML / NLP
Design Systems Architecture
Information Architecture
Interaction Design
Figma
Agile / Scrum
Enterprise SaaS Platforms
Healthcare Technology Ecosystems